(DOWNLOAD) "Academic Library Websites As Marketing Tools (Report)" by Library Philosophy and Practice " Book PDF Kindle ePub Free
eBook details
- Title: Academic Library Websites As Marketing Tools (Report)
- Author : Library Philosophy and Practice
- Release Date : January 01, 2011
- Genre: Language Arts & Disciplines,Books,Professional & Technical,Education,
- Pages : * pages
- Size : 63 KB
Description
Introduction Every institution and organization needs a website. The same is true for libraries and information centers. Since the 1990s, most libraries and information centers has been offering services via websites[1]-[2]. At the same time, many libraries have found that they can achieve their goals better by means of using marketing principles and techniques; in addition, they can have more successful communication with their users and understanding of their needs. Each library's website is a window opened on that library; also it can work as a good guide in the Internet for users.